The terminology buzz these days seems to be filled with quite a lot of stuff that keep up with the pace of development over the internet. Articles and SEO are the latest in the line to be talked about in the same breath as that of search engines and the like. SEO stands for Search Engine Optimization and it is the mantra in web design. Articles and SEO rank top priority in that order when designing a webpage. The website ranking in search engine results is manipulated using different keyword strategies leading to a placement in the top 50 every time and thus ensuring a high volume of traffic to the website that shows up in the form of revenue for them.
The effectiveness of the search engines are known to be evolving everyday as the search engines are coming up with new algorithms and improvements to weed out the strategies implemented by the various website owners in other to manipulate the search engines to get more traffic for their websites. Articles and SEO is the first thing that comes into picture when we talk about driving up the traffic. Articles and SEO are manipulated to include keywords and articles related to them so that the use is always directed to the website every time that he is looking for something else. It does not interest the user and the user moves on, but that hit brings home the supper for the website owners.
To understand the traffic driven concept that is leaning towards the depending on the quality of the articles and SEO are explained here. For example in a search generated by the user, your page or product ranks in 500 instead of the top 50. The chances of your website being found by the prospective customer are very remote. This translates to a slump in sales if the number of users in the same situation is multiplied everyday. Therefore, the articles and SEO are breathing life into the revenue generating capabilities of the website and also the product online.
An optimized website is the best way to increase sales. The first thing is starting with the top, metatags are to be filled in even before the title or anything else for that matter appears on the screen. The keywords are wisely chosen keeping in mind the hapless user when he is frustrated looking for something and just types in a question on the browser search window. Sprinkle this keyword all along the written lines of the text carefully and that is all there is to a SEO. This will ensure that your website ranks in the top for search results as given in the keywords.
Showing posts with label article. Show all posts
Showing posts with label article. Show all posts
Tuesday, January 10, 2012
Wednesday, October 12, 2011
Top 11 Reasons to use article submission sites
1. Credibility. You wrote the article. You are the subject matter expert. This is especially when you submit a well-written article about a topic that you have a passion for.
2. Visitors. When you write an article, you also add a "resource" box with your name, a little bit about you, and a link to your web page. This will get your web site visibility all over the Internet.
3. Links. Having your web site listed, along with all of your articles, puts links on other related sites. When the search engine spiders crawl the Internet and find your link on other sites, it will smile and index your site quicker, make your site more popular in the search engines, and list your site more often in the various directories.
4. Visibility. Others will pick up your sites for their web sites, blogs and eZine. This will increase your site’s brand and give you a competitive edge.
5. Exposure. Many sites list the most current articles on their front page giving you “front page” exposure.
6. Free Advertising. It doesn’t cost anything to post your articles. Your article could wind up on hundreds or thousands of web sites.
7. Money. If people like your work, you could get hired to write articles for others. Good writers are in huge demand.
8. eBooks. You could compile your related articles and put out an eBook – either for free or charge for it. Adding your links to the eBook will provide additional advertising.
9. Trust. Since you will recognized as the subject matter expert, it will be easy for you to market related products on your web site.
10. eZines. You could contact other eZine publishers and do an article exchange. This will give you guaranteed visibility in another’s eZine giving you more credibility and even more visibility.
11. Money. Along with possibly getting paid for writing articles for others, you can make money by having fresh content on your web pages incorporated with an advertising system like Google’s AdSense.
2. Visitors. When you write an article, you also add a "resource" box with your name, a little bit about you, and a link to your web page. This will get your web site visibility all over the Internet.
3. Links. Having your web site listed, along with all of your articles, puts links on other related sites. When the search engine spiders crawl the Internet and find your link on other sites, it will smile and index your site quicker, make your site more popular in the search engines, and list your site more often in the various directories.
4. Visibility. Others will pick up your sites for their web sites, blogs and eZine. This will increase your site’s brand and give you a competitive edge.
5. Exposure. Many sites list the most current articles on their front page giving you “front page” exposure.
6. Free Advertising. It doesn’t cost anything to post your articles. Your article could wind up on hundreds or thousands of web sites.
7. Money. If people like your work, you could get hired to write articles for others. Good writers are in huge demand.
8. eBooks. You could compile your related articles and put out an eBook – either for free or charge for it. Adding your links to the eBook will provide additional advertising.
9. Trust. Since you will recognized as the subject matter expert, it will be easy for you to market related products on your web site.
10. eZines. You could contact other eZine publishers and do an article exchange. This will give you guaranteed visibility in another’s eZine giving you more credibility and even more visibility.
11. Money. Along with possibly getting paid for writing articles for others, you can make money by having fresh content on your web pages incorporated with an advertising system like Google’s AdSense.
To submit or not to submit, that is the question.
seen them. They are places to go to submit your original articles about topics you are very knowledgeable about and also sites to visit to acquire some fresh content for your site, blog or eZine.
Let me give you a handful of reasons to add your articles to these sites. First off, and to me most important, is that it gives you credibility. You are now the Subject Matter Expert (SME). So, your article must reflect that expertise. Make sure your articles are well thought out, flow well and get your point across.
Second, along with your article, you will now have links all over the Internet. The reason for this is you add a small “resource box” at the end of the article with some info about you and a link to your web site. This will help with search engine indexing and also with popularity in the search directories.
The next reason for submitting articles is free advertising. Your articles, along with links to your sites will now be everywhere giving your site the visibility it needs – and the best part is – all of this is free.
The fourth reason to submit is money. You can earn cold, hard cash with AdSense ads, income from the products on your site, and affiliate links. You will have more visitors that will result in more money. You may even receive requests from eZines to write articles for them.
Finally, you will gain the trust of your customers. They will consider you an expert and be more likely to visit your site and purchase your products.
So, you can’t lose. It doesn’t take much time to write an article and submit it to many article sites. You will have fun, get visibility and get to show off to your friends about what a great author you are.
Let me give you a handful of reasons to add your articles to these sites. First off, and to me most important, is that it gives you credibility. You are now the Subject Matter Expert (SME). So, your article must reflect that expertise. Make sure your articles are well thought out, flow well and get your point across.
Second, along with your article, you will now have links all over the Internet. The reason for this is you add a small “resource box” at the end of the article with some info about you and a link to your web site. This will help with search engine indexing and also with popularity in the search directories.
The next reason for submitting articles is free advertising. Your articles, along with links to your sites will now be everywhere giving your site the visibility it needs – and the best part is – all of this is free.
The fourth reason to submit is money. You can earn cold, hard cash with AdSense ads, income from the products on your site, and affiliate links. You will have more visitors that will result in more money. You may even receive requests from eZines to write articles for them.
Finally, you will gain the trust of your customers. They will consider you an expert and be more likely to visit your site and purchase your products.
So, you can’t lose. It doesn’t take much time to write an article and submit it to many article sites. You will have fun, get visibility and get to show off to your friends about what a great author you are.
Thursday, September 29, 2011
How To Write Effective Articles
A website is only as good as its content. If people don’t want to read what is on your site, then they will not use your services, either because they don’t trust you or don’t have the patience to sort through the content to find out what your service is. It is important to have well-written, direct articles on your site to keep user interest and generate revenue.
A simple way to get excellent articles is to hire a professional writer to develop them, but that can get expensive, especially if your site is just starting out. For many people, it is far more economical to write your own articles. But before you tackle this task, make sure that you’re up to it, because the quality of your articles can make or break your website or online business. Here are some tips to get you started.
FORMAT THE ARTICLES FOR THE INTERNET
Online, less is more. When you’re laying articles out on your site, try to put as much negative space in as you can. Break paragraphs up and try to keep it so the user needs to scroll as little as possible to read the entire article. Also, if you can, include pictures with the articles. The goal is to make your articles appear as short and text-light as possible, so users won’t be intimidated and not bother reading them.
KEEP THE ARTICLES SHORT AND SIMPLE
A way to make the formatting easier is to keep your articles short. Again, the object should be to require as little scrolling as possible. The Internet is called the Information Super-Highway, not the Information Back Road. People are looking for as much from articles in as small an amount of time as possible, so help them out. Keep your sentences simple and easy to understand, without any unnecessarily long or academic words. Just be careful not to fall into the trap of writing like a child. You have to walk a fine line when writing for the Internet.
BREAK YOUR ARTICLES INTO SECTIONS
Try to organize your articles so that the paragraphs can be broken up very easily into sections under descriptive headings. This will make the reading experience much smoother and faster for the user by allowing them to pick and choose what they want to read, as well as helping them find a specific piece of information when they come back to your inspirational and enlightening articles. Do your best to make these headings catchy and fun, not boring chapter headings. They should draw the readers into the articles, not keep them away in fear of boredom.
USE SEARCH ENGINE OPTIMIZATION IN YOUR ARTICLES
Search engine optimization (SEO) is a mandatory skill when writing any articles for the Internet. Basically, SEO is using the same keywords over and over again in articles so that they are picked up by search engines, giving your website a higher search engine ranking. Search engines dominate the Internet, and you won’t bring much traffic to your site if you don’t use SEO. There are a number of articles and sites online that can help you write with effective search engine optimization technique. One thing to be careful of is not to use to many keywords in any of your articles. 2.5-4% is usually a good ratio. Any more and the reader will get turned off by the repetition, which defeats the purpose of SEO.
DRAFT, DRAFT, DRAFT YOUR ARTICLES
Never accept a first draft. No matter who you are, it won’t be up to your potential. After you write an article, put it aside for a day and don’t think about it. Then come back to it with a fresh set of eyes. You’d be amazed at what you’ll pick up, both grammatically and content-wise. Ideally, it won’t be uncommon for you to write three or four different drafts of an article before you find the one that you really like. Never be content with your first attempt.
Anyone can write effective articles for their site without hiring a costly professional writer. All it takes is practice and research. Read everything you can online to see what the writing style is. Imitation is the highest form of flattery, so find a writer or group of writers online whose work you admire and copy their basic techniques. Eventually, you’ll find your own rhythm for your articles. Having your voice on your site will add a personalized touch to your site that users will appreciate, because no one knows how to say what you mean better than you. The key is to just keep writing.
A simple way to get excellent articles is to hire a professional writer to develop them, but that can get expensive, especially if your site is just starting out. For many people, it is far more economical to write your own articles. But before you tackle this task, make sure that you’re up to it, because the quality of your articles can make or break your website or online business. Here are some tips to get you started.
FORMAT THE ARTICLES FOR THE INTERNET
Online, less is more. When you’re laying articles out on your site, try to put as much negative space in as you can. Break paragraphs up and try to keep it so the user needs to scroll as little as possible to read the entire article. Also, if you can, include pictures with the articles. The goal is to make your articles appear as short and text-light as possible, so users won’t be intimidated and not bother reading them.
KEEP THE ARTICLES SHORT AND SIMPLE
A way to make the formatting easier is to keep your articles short. Again, the object should be to require as little scrolling as possible. The Internet is called the Information Super-Highway, not the Information Back Road. People are looking for as much from articles in as small an amount of time as possible, so help them out. Keep your sentences simple and easy to understand, without any unnecessarily long or academic words. Just be careful not to fall into the trap of writing like a child. You have to walk a fine line when writing for the Internet.
BREAK YOUR ARTICLES INTO SECTIONS
Try to organize your articles so that the paragraphs can be broken up very easily into sections under descriptive headings. This will make the reading experience much smoother and faster for the user by allowing them to pick and choose what they want to read, as well as helping them find a specific piece of information when they come back to your inspirational and enlightening articles. Do your best to make these headings catchy and fun, not boring chapter headings. They should draw the readers into the articles, not keep them away in fear of boredom.
USE SEARCH ENGINE OPTIMIZATION IN YOUR ARTICLES
Search engine optimization (SEO) is a mandatory skill when writing any articles for the Internet. Basically, SEO is using the same keywords over and over again in articles so that they are picked up by search engines, giving your website a higher search engine ranking. Search engines dominate the Internet, and you won’t bring much traffic to your site if you don’t use SEO. There are a number of articles and sites online that can help you write with effective search engine optimization technique. One thing to be careful of is not to use to many keywords in any of your articles. 2.5-4% is usually a good ratio. Any more and the reader will get turned off by the repetition, which defeats the purpose of SEO.
DRAFT, DRAFT, DRAFT YOUR ARTICLES
Never accept a first draft. No matter who you are, it won’t be up to your potential. After you write an article, put it aside for a day and don’t think about it. Then come back to it with a fresh set of eyes. You’d be amazed at what you’ll pick up, both grammatically and content-wise. Ideally, it won’t be uncommon for you to write three or four different drafts of an article before you find the one that you really like. Never be content with your first attempt.
Anyone can write effective articles for their site without hiring a costly professional writer. All it takes is practice and research. Read everything you can online to see what the writing style is. Imitation is the highest form of flattery, so find a writer or group of writers online whose work you admire and copy their basic techniques. Eventually, you’ll find your own rhythm for your articles. Having your voice on your site will add a personalized touch to your site that users will appreciate, because no one knows how to say what you mean better than you. The key is to just keep writing.
Wednesday, September 21, 2011
9 Steps to Unique Articles
1 Remove your limits
Reduce your subject to a single core word and then brainstorm around it. For example, if you're trying to write about "Study Skills", expand your thinking to "School". Now jot down everything that comes to mind when you think about School, and when you run out of ideas start asking yourself open questions around the subject and noting your answers.
Examples:
What did I enjoy about school?
What scared me?
What did I wish I'd known from Day 1?
This will help you get back into the mindset of someone struggling with school issues of all kinds and you'll start to get a feel for their concerns and worries.
2 Restore your focus
Once you've started to understand the general feelings of your readers, allow your mind to focus back on your original topic of Study Skills. From your new perspective, what questions would you ask? What would you want to know? Is this really a "Studying" issue or is it more about Time Management or being able to work without distractions or being paralyzed by the fear of not doing well?
3 Be your audience
Write each question on a separate sheet of paper; don't stop until you have at least ten and preferably more. Stay in the mindset of your readers until you feel you've asked every major question that concerns them.
4 Take a step back
Put your pile of question aside for a few hours, overnight if possible. Don't consciously think about them; just go about your day as usual. Give your subconscious time to process them without any further prompting from you. If new questions come to mind jot them down somewhere safe and then forget about them.
5 Get out your pen and write
When you're ready, sit down with your pages of questions and simply start to answer them. Writing your answers by hand can give you access to ideas that might be missed if you type them. Don't edit yourself at this stage. Using Speech to Text software or a digital recorder can also be helpful in bypassing the internal editor.
Imagine someone sitting in front of you asking for advice and just talk to them. Keep your tone natural and conversational and stay with the question-and-answer format.
6 Edit lightly
Trust your first instincts. Proof-read and correct any obvious errors, but don't do any major editing until your piece has had time to "sit" for a while. Again, leaving it overnight will give you a fresh perspective the next time you look at it, but even if your deadline doesn't allow for that it's important to give yourself a break from it.
When you're pushed for time, writing several articles at one sitting can create enough change of focus to make you "forget" the one you've just written.
7 Polish it up
Short articles are unlikely to need major editing if you've written them as described here. They will flow easily and naturally already and having each Q & A on a separate sheet makes it easier to select only the ones you want. Your job now is to put them in a reasonably logical sequence and make sure they're understandable and that the reader is led smoothly from one question and answer to the next.
8 Top and tail it
Write a brief introductory paragraph as a "teaser" for the main article. Many article directories now put the first paragraph of each piece into RSS feeds which are picked up by other websites, so you'll want to make sure that your two or three major keywords appear at least once in that first paragraph.
Write another short paragraph to summarize the major points of the article and provide some ideas for the reader to explore the subject further. Don't of course forget your own resource box: use the format SubmitYourNewArticle.com for your link, so when your article is converted to html your link will automatically be live.
9 Submit it!
Reduce your subject to a single core word and then brainstorm around it. For example, if you're trying to write about "Study Skills", expand your thinking to "School". Now jot down everything that comes to mind when you think about School, and when you run out of ideas start asking yourself open questions around the subject and noting your answers.
Examples:
What did I enjoy about school?
What scared me?
What did I wish I'd known from Day 1?
This will help you get back into the mindset of someone struggling with school issues of all kinds and you'll start to get a feel for their concerns and worries.
2 Restore your focus
Once you've started to understand the general feelings of your readers, allow your mind to focus back on your original topic of Study Skills. From your new perspective, what questions would you ask? What would you want to know? Is this really a "Studying" issue or is it more about Time Management or being able to work without distractions or being paralyzed by the fear of not doing well?
3 Be your audience
Write each question on a separate sheet of paper; don't stop until you have at least ten and preferably more. Stay in the mindset of your readers until you feel you've asked every major question that concerns them.
4 Take a step back
Put your pile of question aside for a few hours, overnight if possible. Don't consciously think about them; just go about your day as usual. Give your subconscious time to process them without any further prompting from you. If new questions come to mind jot them down somewhere safe and then forget about them.
5 Get out your pen and write
When you're ready, sit down with your pages of questions and simply start to answer them. Writing your answers by hand can give you access to ideas that might be missed if you type them. Don't edit yourself at this stage. Using Speech to Text software or a digital recorder can also be helpful in bypassing the internal editor.
Imagine someone sitting in front of you asking for advice and just talk to them. Keep your tone natural and conversational and stay with the question-and-answer format.
6 Edit lightly
Trust your first instincts. Proof-read and correct any obvious errors, but don't do any major editing until your piece has had time to "sit" for a while. Again, leaving it overnight will give you a fresh perspective the next time you look at it, but even if your deadline doesn't allow for that it's important to give yourself a break from it.
When you're pushed for time, writing several articles at one sitting can create enough change of focus to make you "forget" the one you've just written.
7 Polish it up
Short articles are unlikely to need major editing if you've written them as described here. They will flow easily and naturally already and having each Q & A on a separate sheet makes it easier to select only the ones you want. Your job now is to put them in a reasonably logical sequence and make sure they're understandable and that the reader is led smoothly from one question and answer to the next.
8 Top and tail it
Write a brief introductory paragraph as a "teaser" for the main article. Many article directories now put the first paragraph of each piece into RSS feeds which are picked up by other websites, so you'll want to make sure that your two or three major keywords appear at least once in that first paragraph.
Write another short paragraph to summarize the major points of the article and provide some ideas for the reader to explore the subject further. Don't of course forget your own resource box: use the format SubmitYourNewArticle.com for your link, so when your article is converted to html your link will automatically be live.
9 Submit it!
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